MEET HEATHERP

Trusted Advisor. Business Owner. Founder. Change Agent. Speaker.
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Recognized as a 2023 100 Women to KNOW
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Scholar of the Goldman Sachs 10,000 Small Businesses program
What happens when Marketing expertise meets HR know-how? Me!
I founded HeatherP Solutions to work with forward-thinking leaders of small and mid-sized businesses to accelerate revenue growth by creating work environments where people thrive.
My methodology at defining and evolving workplace experiences to retain great talent and create competitive advantage has been masterfully crafted with over two decade’s worth of culture experience with businesses of all sizes. Whether my clients are responding to a changing talent market, fueling high growth, or navigating the merging of multiple cultures, I guide leaders to cultivate a way of working that fuels their business strategy and enables their talent strategy.
Most importantly, I don’t make culture work into rocket science. I bring a practical, tangible, and pragmatic approach. My marketing and HR expertise, along with experiences in operations and technology, brings a cross-functional perspective to workplace culture.
For 12 years prior to starting HeatherP Solutions, I served as a Fortune 6 organization’s critical link between marketing and human resources to grow 4x over, transform their culture, repair their reputation as a place to work, integrate 20+ acquired businesses, and localize their presence in culturally relevant ways.
Creating environments where people thrive goes beyond the workplace for me. I am a SCORE mentor, Co-Chair of the Catalyst Fund to empower early-stage women business owners, and active in the work of child abuse prevention and anti-racism.
What's My Secret?
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I marry Marketing, HR, Operations and Technology experience. I am the connector of functions and remover of silos
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I drive business strategy through people via embedding culture, optimizing ways of working, and developing people leaders.
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I work BOTH top-down and bottom up. Everyone has a role to play and I show them how to play it, breaking it down into tangible, bite-sized actions.
If you’re ready to imagine what’s possible for your company and employees, let's work together to make that happen!
Speaking Engagements & Podcast Appearances
I love talking about how we can create workplaces where everyone thrives, great talent stays and businesses grow!
Topics Heather Speaks On:
Are You Walking Your Talk? Let's talk about the root of disengaged employees.
Addressing the Gap that Stops Most Businesses (& Workplaces) From Thriving
3 Critical Aspects to Employee Engagement
Understanding the multi-generational workforce to future proof your company.
Why People-centric Managers Outperform Their Peers
3 Reasons Why Most Culture & Employee Engagement Work Fails
The most effective, overlooked solution to employee retention & engagement
Heather's Past Engagements
SMPS Southeastern Regional Conference:
A Culture Workshop: Doing the Work that Most Companies Skip
Mon, March 20, 2023 at 1pm ET
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Virtual: John Arms Panel on Fractional Work:
Fractional Work and the Future of Work
Thurs, Dec 1, 2022
In-Person: PRSA ICON 2022 International Convention:
The Art and Science of Employer Branding to Differentiate Your Company
Tues, Nov 15, 2022 at 10:45am ET
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In-Person: Care Providers of MN Annual Convention:
Your Training Isn't Working and It's Impacting Retention
Mon, Nov 14, 2022 at 1:15pm CST
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Culture Definition Workshop: Doing the Work that Most Firms Skip
Fri, Nov 11, 2022 at 9:30am CST
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In-Person: Women in Construction MN Chapter:
Most Effective, Overlooked Solution to Retention
Tues, Nov 8, 2022
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Advent Talent Group Speaking:
Most Effective, Overlooked Solution to Retention
Wed, Nov 3, 2022
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Twin Cities Start Up Week Session #1:
The Most Overlooked, Yet Critical, Aspect of Culture & Engagement
Fri, Sept 16, 2022 at 12pm CST
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Twin Cities Start Up Week Session #2:
Move Fast and Develop Your People
Thurs, Sept 22, 2022 at 4pm CST
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Twin Cities Start Up Week Session #3:
Words and Actions Matter
Fri, Sept 23, 2022 at 10:15am CST
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Twin Cities Start Up Week Session #4:
Lessons from TikTok. Why Micro-Lessons are Changing Everything
Fri, Sept 23, 2022 at 11:30am CST
HFTP Club Forum Discussion:
Attracting & Retaining Talent
Tues, Sept 13, 2022 at 2pm CS
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HFTP Club Forum Discussion:
Most Effective, Overlooked Solution to Employee Retention and Engagement
Wed, Sept 14, 2022 at 1:30pm CST
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California HR / PIHRA Conference
The Art & Science of Employer Branding to Differentiate Your Company (In-Person May 2022)
5 Reasons Most Culture & Engagement Strategies Fail (Virtual May 2021)
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Western Wisconsin Women's Business Center (Virtual)
Leading Remote & Hybrid Teams - A 4 Part Series (March 2022)
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People Leaders for the Future of Work (February 2022)
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SMPS-PRC Conference (IN PERSON)
Marketing & HR: Bosum Buddies or Perfect Strangers? (January 2022)
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IMA® Podcast
Leading Hybrid & Remote Teams (November 2021)
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The Business Conversation Podcast
Grow, Evolve, and Thrive Through a Foundation of Employee Success (July 2021)
Working Well Podcast
Creating a Healthy Workplace Culture (June 2021)
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USA TODAY
Team Women Breakfast (IN PERSON)
3 Reasons Most Engagement Work Struggles...and What To Do (June 2021)
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AIA National Smarter Together Series (VIRTUAL)
Facilitator for Panel on Practitioners' Perspectives on Racial and Gender Equity in Construction (June 2021)
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Inevitable Future of Work Podcast
Post-Pandemic Workplace (May 2021)
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NAWBO National Lunch & Learn (VIRTUAL)
3 Models for Leading Thru Challenge, Change, & Uncertainty (February 2021)
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Small Business Expo, Chicago (VIRTUAL)
Employee Engagement for Small Business (September 2020)
Click to download
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SMEI National Association (VIRTUAL)
Pairing Marketing & HR for Business Success (October 2020)
Click to download
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HeatherP Solutions Webinars (VIRTUAL)
What Most Companies Get Wrong About Employee Engagement (February 2021)
3 Steps to Employee Engagement (October 2020)
Leading During Stressful Times (September 2020)
Click to download
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Employer Branding International
2020 Speaker, Lisbon (VIRTUAL) Click to download
2020 Panel Member, Lisbon (VIRTUAL)
2018 Keynote Speaker, Prague Click to download
2011 Conference Speaker, Moscow
2010 Conference Speaker, Johannesburg
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SMMG Association, Minneapolis (VIRTUAL)
2020 Meeting Speaker
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Dreamforce 2019: Awareness to Onboarding
Dreamforce Presentation Click to download
SocialMedia.Org
2018 Conference Speaker, Orlando
2016 Conference Speaker, Orlando
2011 Conference Speaker, Washington DC
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Forum for Inclusion and Diversity
2010 – 2017 Annual Conference Speaker
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HR Tech
2015 Conference Speaker
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Awards & Recognition:
2019 Sitecore Ultimate Experience Award
https://www.sitecore.com/customers/experience-awards
The Sitecore Experience Awards recognize brands that have built truly customer-centric, digital environments using Sitecore technology. Ultimate Experience Award is the pinnacle recognition.
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2019, 2018 & 2017 Online Communications Global Top 3 Ranking
https://www.potentialpark.com/
Potential Park is an independent market research company based in Stockholm, Sweden that conducts annual surveys of over 30,000 users to evaluate all marketing channels related to online talent communications including websites, social media, mobile and application.
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2017 Supplier Diversity IMPACT Award
Recognizing suppliers and leaders who have provided outstanding contributions in the areas of technological advancement, innovative solutions, cost-effective and responsive solutions and the expansion of relationships with UnitedHealth Group
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2015 Innovation Award
The Innovation Award is determined by a panel of UnitedHealth Group Executive Innovation Champions and recognizes initiatives leading to new ideas or processes, brought measurable impacts and proven pilot results, and tied closely with strategic priorities.
MEET HEATHER P